Want to kick it up a notch with your Branding & Design?

Hey it’s me, Cayla! And I have over 12 years of design and art direction experience in New York City, and I’d love to support you!

Introducing:

The Brand Starter Kit

The tools to DIY your brand with consistency & cohesion.
Brand Strategy Workbook
3 IG post templates
1 Color Palette
1 Canva Font Pairing
1 IG Grid Mockup
Style Guide

This could be for your if . . .

  • You’ve been DIY-ing your brand but you’re not super excited about it.

  • You’re overwhelmed every time you open Canva.

  • You’re tired of spending SO much time creating content rather than doing what love (and what you started your business to do!)

  • You’re ready for cohesive visuals that call in aligned clients.

  • You’re ready for your branding and design to look and feel like YOU (not like every other coach online).

  • You want to feel excited by your brand rather than exhausted.

I always provide a free, no commitment 30 minute clarity call to learn more about your needs and to see if we’re a good fit.

You are made for more.

More joy in your branding.
More clients.
More ease.
More efficiency.
More time.
More fun in your biz.
More YOU.

(remember you? You’re pretty great)

Kind Words:

“Working with Cayla has not only provided a much needed refresh to my social media branding, it's made me more excited to create content! Cayla is a fantastic design coach and an amazing collaborator who made something that can feel very daunting incredibly easy. Throughout the process of this program, I felt like I had a branding expert at my fingertips who helped me really figure out what I want my brand to look like on social media. I'd highly recommend working with Cayla to anyone!”

- Whitney B, Fitness Coach

Here are the details:

 
  • 2x 60 minute Zoom calls

  • 1x prework packet to help us gain clarity

Deliverables:
Brand Strategy Workbook
3 IG post templates
1 Color Palette
1 Canva Font Pairing
1 IG Grid Mockup
Style Guide

Investment: Starting at $2400 USD
payment plans are always available

 

You deserve a kickass brandkit.

But like, how does this work?

  1. You’ll complete the Brand Strategy Workbook to provide us both with clarity on who you are & who you serve, and for you to gather visual inspiration.

  2. The workbook is sent my way and I’ll create 3 moodboards based on inspiration you’ve pulled.

  3. We’ll have a zoom call, one direction will be chosen.

  4. From there, I’ll create the rest of the assets to be reviewed & finalized on our second zoom call.

  5. THAT’S IT. Easy peasy.

Kind Words:

"After working with Cayla, I feel so liberated. I have confidence and clarity and it makes my life as an entrepreneur so much easier. Creating content is joyful now. My brand now represents my personality and my business. This gives me a lot of freedom.”

- Laura Beyer, Life Purpose Coach

Why I created this series:

  • Because whether we like it or not, we judge books by covers (or uhm, businesses by Instagram profiles) and I want you to feel freaking awesome about your content. Because when you feel awesome about your content, you’re more likely to talk about your offers (bc you can’t stop talking about it because you love how it looks it so flipping much) which means more opportunities for your ideal client to see your badass services and say “hell yes, this person is the bees knees, let’s work together!”

  • Because templates are great, but you’re ready for your own style that speaks directly to your dream clients.

  • Because hiring a designer for a full brand exploration can be PRICEY. I wanted to create a more accessible option for early entrepreneurs and small businesses who still want to DIY but would like support customizing their fonts & colors.

  • Because for longer than I’d like to admit I didn’t have my own brand toolkit and was spending WAY TOO much time on Canva, getting annoyed and overwhelmed and then ultimately NOT creating or posting anything bc I wanted it to look good.

What a Brand Starter Kit looks like:

What it’s like to work with me:

<< This face, every session

  • A plethora of reactions such as “gahh!” “eee!” and “omigaahd yayyy!!!”

  • Emails containing at least 3 exclamation points.

  • Relentless enthusiasm for you, your biz, and your brand.

Here are the details:

 
  • 2x 60 minute Zoom calls

  • 1x prework packet to help us gain clarity

Deliverables:
Brand Strategy Workbook
3 IG post templates
1 Color Palette
1 Canva Font Pairing
1 IG Grid Mockup
Style Guide

Investment: Starting at $2400USD
payment plans are always available